Silicon Valley proíbe fast food com brinquedos

in Jornal Público,30.04.2010
Por Dulce Furtado

"As autoridades de Silicon Valley, na Califórnia, proibiram os restaurantes de oferecerem brinquedos junto com as refeições para crianças que não cumpram os padrões nutricionais de saúde - medida que vai afectar à cabeça as Happy Meals da McDonald"s.

Com esta nova regulamentação - aprovada na quarta-feira e que carece de nova discussão e votação, agendada para 11 de Maio, antes de entrar em vigor dentro de três meses -, a assembleia legislativa do condado de Santa Clara, onde uma em quatro crianças é obesa, restringe o hábito que se estendeu aos restaurantes de quase todo o país de atrair as crianças com a oferta de brinquedos.

"O regulamento vai pôr fim à associação de refeições não saudáveis e ofertas [para as crianças]. E vai ajudar os pais a fazerem as escolhas certas para os filhos, sem brinquedos e brindes a entrarem na ponderação e a forçá-los a consumir alimentos que não cumprem os padrões nutricionais", defendeu o director do organismo de supervisão do condado, Ken Yeager, ao jornal San Francisco Chronicle.

Apenas os restaurantes que sigam os critérios nutricionais estabelecidos pelos serviços de saúde norte-americanos podem oferecer brinquedos junto com as refeições - a saber: não mais do que 120 calorias por bebida, e até 200 calorias por cada componente da refeição ou 485 calorias por toda a refeição. É igualmente imperativo cumprir os limites de sódio, gordura e açúcar nos alimentos.

O não cumprimento da nova regulamentação penaliza as empresas em multas de mil dólares por cada refeição vendida em violação dos termos do decreto.

O estado da Califórnia tinha já dado passos pioneiros neste âmbito, tendo proibido a venda de refrigerantes nas escolas públicas, e está agora a ser debatida uma proposta de legislação estadual para introduzir taxas adicionais sobre as bebidas extremamente calóricas e contendo elevados níveis de açúcar.

Nos EUA, a obesidade infantil atinge níveis alarmantes, tendo triplicado nos últimos trinta anos. E dois terços dos norte-americanos adultos - 190 milhões de pessoas - têm peso acima dos padrões saudáveis."


Fonte:
http://jornal.publico.pt/noticia/30-04-2010/silicon-valley-proibe-fast-food-combrinquedos-19300971.htm

Quick Dinner Recipes Under $3 per Serving

"Healthy Quick Dinner Recipes for $3 or Less per Serving
When you’re busy and trying to stick to a budget, dinner needs to be quick and cheap. But there’s no need to skimp on delicious! This collection of 35 quick easy dinner recipes fits the bill: they’re all ready in 30 minutes or less and cost $3 or less per serving. Just add a quick side dish or two—steamed or roasted vegetables, quick-cooking grains (try instant brown rice or couscous) or a side salad—and you’ll have a tasty, healthy meal on the table in no time. So eat healthy and save money with these cheap quick meals from EatingWell.


Chile Verde, usually a slow-cooked stew of pork, jalapeños and tomatillos, becomes...
Hash isn’t just for corned beef. It’s also great made with catfish—or other flaky...
This fragrant, Italian-flavored soup takes advantage of quick-cooking ingredients—...
You may disagree on whether the chicken parm sandwich should be known as a “sub,” “...
These quesadillas have an irresistibly creamy filling. They also make great...
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We've borrowed the best Mexican flavors and ingredients for this quick scramble...
Easy poached salmon is sophisticated with a creamy caper-and-lemon sauce. Make it a...
Plantains and orange juice balance this thick, Latin American pork-and-bean stew...
This exceptional sandwich originated at Penny Cluse Cafe in Burlington, Vermont. The...

Quick Dinner Recipes Under $2.50 per Serving

An unusual and rich flavor combination; serve this salad with sliced tomato on a bed...
Pickled jalapeños, cilantro and avocado perk up convenient canned salmon for a quick...
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Sauerkraut from a can, pale and puckery, is no match for this a flavorful cabbage...
A riff on the Egyptian classic ful medames, a highly seasoned fava bean mash, this...
Tofu and lots of fresh vegetables are stir-fried in just a bit of oil in this...
Whip up this simple, tasty omelet on those nights when it seems the refrigerator is...
Glossy and burgundy-colored, this traditional English sweet-and-sour sauce turns...
Here's a way to use the “power vegetables” sweet potato and red bell pepper in...
Inspired by pho--traditional Vietnamese soup--this one-pot meal is garnished with...
This deconstructed version of a chile relleno turned sandwich packs some heat and an...

Quick Dinner Recipes Under $2 per Serving

Rather than a heavy, fried falafel, here's an updated version of this pocket...
Our version of green eggs and ham is full of spinach, leeks and dill, along with ham...
Huevos rancheros or “ranch eggs” is a classic Mexican dish that is great for a quick...
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Pork medallions are quick and easy to prepare, and are particularly tasty with a...
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If you can't find a bagged vegetable medley for this easy noodle bowl, choose...
Cheese steaks are a Philadelphia tradition: thin slices from a rich and very fatty...
Oyster sauce and rice wine give this speedy stir-fry a rich flavor that balances the...
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For a satisfying last-minute supper, it's hard to beat a sweet potato zapped in...
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Junk food is as addictive as drugs and tobacco

"Junk food is bad for us. No surprise there then. But a shocking new study has revealed that fattening snacks could in fact be as addictive as heroine and cigarettes.

According to the research, food high in fat or sugar trigger exactly the same ‘pleasure centres' in the brain as drugs and tobacco, making them difficult to give up.
The discovery emerged after experts studied rats fed on cheesecake, bacon and sausages. Almost immediately, the animals started showing signs of addiction.
‘In the study, the animals completely lost control over their eating behaviour and continued to over-eat even when they anticipated receiving electric shocks, highlighting just how motivated they were to continue eating the palatable food,' says Professor Paul Kennedy from the Scripps research Institute in Jupiter, Florida.
Rats on a normal diet quickly learned to avoid the unhealthy food.
‘It presents the most thorough and compelling evidence that drug addiction and obesity are based on the same underlying neurobiological mechanisms,' Professor Kennedy continues
The study concluded that parts of the brain that handle the feel-good chemical dopamine become unbalanced after eating junk food. The same changes occur after taking cocaine or heroine.

The good news is that people can adapt their food tastes if they want to. The key is to make subtle changes, such as giving up sugar in tea or replacing full-fat milk with semi-skimmed on cereal. Make simple alterations and new eating habits will eventually replace the old ones."

Fonte:
http://www.marieclaire.co.uk/news/health/448599/junk-food-is-as-addictive-as-drugs-and-tobacco.html